Hive API  Beta (Now OPEN!)

Anyone is now welcome to participate in beta testing for Hive's new Public API Platform. 

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What Beta Testing  Means

Weight In: Share feedback and directly shape the final product

Test the Product: Get hands-on experience with the API before general release

Influence Development: Your real-world use cases impacts feature prioritization and design decisions

What's In It For You

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Competitive Advantage

Automate your Hive workflow before others can
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Greater Reliability

Benefit from more stable, predictable data syncing

 
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Direct Support

Work closely with Hive’s product team during implementation
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Shape the Roadmap

Your feedback helps drive future API development
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Faster Time to Value

Build and launch your integrations sooner
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Scalable Foundation

Create workflows that grow with your business

AN INTEGRATION THAT Saves time and sells more tickets

Instant ticket sales import
Ticket buyer info is automatically sent to Hive. No more CSV imports!
Real-time event updates
Event details sync automatically so you never have to type anything twice.
Integrated revenue attribution
Reports that show which email and SMS campaigns sell tickets.

YOUR EXCLUSIVE PARTNER DISCOUNT

Hive has a few different pricing plans to choose from, but we know that one size doesn’t fit all. We'll work with you to put together a proposal that meets your needs. And the best part? Since you work with Ticketmaster, you get a discount!

“One of the best things I've done as a event promoter was switching from Mailchimp to Hive. The integration between Hive and Etix makes my job so much easier in every way.”
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Katie Brooks
Marketing & Sales Manager
Miller Theater

What is Hive  's API?

Hive’s API lets platforms and event organizers push data directly into Hive, eliminating reliance on individual integrations. It also gives you the flexibility to work from your own systems or build deeper, customized workflows inside Hive, making Hive the central engine for your event marketing wherever you work.

Hive API - Who this is for

Who  It's For

Hive’s API is built for platforms and event organizers with technical resources who want to manage their own integrations.

This self-service approach allows you to:

  • Connect to Hive without requiring custom development from Hive’s engineering team
  • Control when and how your data syncs
  • Automate event and contact management directly from your own systems
  • Build custom workflows that match your platform’s logic
  • Sync data in real time
  • Scale your integration as your needs evolve
  • Maintain full ownership and control of your integration

API  FUNCTIONALITIES

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Contact Creation & Management

  • Programmatically create and update contact records
  • Store comprehensive contact data (name, email, phone, demographics)
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Adding Contacts to Segments

  • Add Contacts to segments for both email and sms
  • Support for up to 50 contacts per one request

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Segment Management

  • Create and manage audience segments programmatically into Hive segmentation to create marketing campaigns.
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Event Creation & Management

  • Create and update events, including venue details, dates, ticket tiers, and marketing assets (images, purchase URLs)
  • Sync new events automatically as they go live on your ticketing platform, or bulk import historical events for audience insights
  • Capture custom, platform-specific fields

UPCOMING EVENTS

How  it works

  1. Apply to ensure it's a good fit
  2. Hive reviews your use case and confirms approval
  3. Hive provisions your OAuth credentials and registers your callback URLs
  4. Authenticate via OAuth 2.0 with PKCE to get your access and refresh tokens
  5. Manage and rotate credentials anytime in the Partner Portal

Developer API Documentation 

Comprehensive, up to date developer documentation available to all API users. 

What You'll Get

  • Always Up-to-Date: Documentation automatically reflects the latest API capabilities
  • Accurate Reference Materials: Detailed endpoint descriptions, parameters, and examples
  • Request/Response Examples: See exactly what to send and what to expect back
  • Developer Logs: Milestone releases on new changes and upcoming releases.

Documentation Features

  • Complete endpoint reference with all available operations
  • Data model schemas showing required and optional fields
  • Authentication setup and testing instructions
  • Rate limiting and best practices guidance
  • Common integration patterns and use cases

Hive Integration Support

  1. Onboarding: Receive API access
  2. Setup: Configure and test connectivity
  3. Development: Build integration using test environment
  4. Testing: Import sample data and validate results
  5. Feedback: Share your experience and suggestions
  6. Production: Launch integration once testing is complete
  • Direct access to the Hive product team
  • Dedicated Slack channel or support email
  • Regular check-ins to gather feedback
  • Priority bug fixes and feature requests
  • Assistance with implementation questions
  • Comprehensive API documentation
  • Standard support ticket system
  • Regular API updates and changelog
  • Advanced notice of breaking changes

Document Version: 2.0
Last Updated: July 23, 2026

For questions or feedback, contact: api@hive.co